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Retail 2020: Reinventing Retail—Once Again

White Paper Published By: IBM
IBM
Published:  Feb 24, 2014
Type:  White Paper
Length:  12 pages

Read this paper to get an in-depth look at how the past is shaping the future of retail. Find out what it takes to rethink your strategy and points of differentiation—and to even radically redefine the role of the store in order to turn it into an asset instead of a liability.

You will learn:

  • About the four clear lessons learned from past transformations that can help you better navigate the changes that are happening today
  • What to expect in the future, including the increased buying power of Millennials and the ways emerging markets will provide new opportunities for growth
  • Essential strategies for success that can help retailers transform into truly seamless multichannel businesses



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